Indestructible brand : crises management in the age of social media
Sharma, Venke
Indestructible brand : crises management in the age of social media - New Delhi: Sage Publications India Pvt. Ltd., 2017. - xiv, 142 p.
9789386446794
Brand name products - Management
Crisis management
Product management
658.4056 SHA
Indestructible brand : crises management in the age of social media - New Delhi: Sage Publications India Pvt. Ltd., 2017. - xiv, 142 p.
9789386446794
Brand name products - Management
Crisis management
Product management
658.4056 SHA