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Brand strategy - Vol. 4

Patrick, Vanessa

Brand strategy - Vol. 4 - New Delhi: Sage Publications India Pvt. Ltd., 2019. - xxx, 295 p - Legends in consumer behavior - C. Whan Park Vol. 1-5 .

ISBN: 9789352808236

Subjects--Topical Terms:
Branding
Managing feedbacks
Strategic branding

Dewey Class. No.: 658.834 PAT

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