Political marketing : the political marketing mix: strategy and implementation - Vol. 2
Baines, Paul R.
Political marketing : the political marketing mix: strategy and implementation - Vol. 2 - London: Sage Publications Ltd., 2011. - vi, 401 p. - Sage Library in Marketing Vol. 1-3 .
9781849207843
Political advertising
Political marketing
Voter behavior
324.7 BAI
Political marketing : the political marketing mix: strategy and implementation - Vol. 2 - London: Sage Publications Ltd., 2011. - vi, 401 p. - Sage Library in Marketing Vol. 1-3 .
9781849207843
Political advertising
Political marketing
Voter behavior
324.7 BAI