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Brand perception and its impact on the performance of selected private universities in Bangalore

Masood, Arshiya

Brand perception and its impact on the performance of selected private universities in Bangalore - Bengaluru : Presidency University, 2024 - 248 p.

ISBN: 20213MGT0006

Subjects--Topical Terms:
Brand Perception
Brand Identity
Brand Equity

Dewey Class. No.: 658 MAS

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