Business research methods : a South-Asian perspective

Zikmund, William G.

Business research methods : a South-Asian perspective - 8th ed. - New Delhi: Cengage Learning India Pvt. Ltd., 2017. - xxiv, 746 p.

9788131520369 8131520366


Research process
Research - sampling and fieldwork
Research- data analysis and presentation

658.0072 ZIK

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