We are like that only : (Record no. 11429)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00510nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221011s9999 xx 000 0 und d |
| 020 ## - ISBN | |
| International Standard Book Number | 9780143065975 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Presidency University Library |
| 082 ## - DDC NUMBER | |
| Classification number | 339.470954 BIJ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bijapurkar, Rama |
| 245 #0 - TITLE STATEMENT | |
| Title | We are like that only : |
| Sub Title | understanding the logic of consumer India |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Gurgaon: |
| Name of publisher, distributor, etc | Portfolio, |
| Date of publication, distribution, etc | 2009. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Gurgaon: |
| Name of publisher, distributor, etc | Penguin Group, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | xvii, 294 p. |
| 650 ## - Subject | |
| Subject | <a href="Consumer Behavior">Consumer Behavior</a> |
| 650 ## - Subject | |
| Subject | <a href="Consumer India">Consumer India</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Inventory number | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Koha date last borrowed | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 0 | 0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Economics | 2015-12-10 | Surya Book Supplier, Bangalore on 11/01/2016 | 748 | 3 | 339.470954 BIJ | 2561 | 2021-09-17 | 2021-09-17 | 399.00 | 2021-09-03 | Management Books |
