Marketing analytics : (Record no. 13101)

MARC details
000 -LEADER
fixed length control field 00504nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221011s9999 xx 000 0 und d
020 ## - ISBN
International Standard Book Number 9788126548620
040 ## - CATALOGING SOURCE
Original cataloging agency Presidency University Library
082 ## - DDC NUMBER
Classification number 658.83 WIN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Winston, Wayne L.
245 #0 - TITLE STATEMENT
Title Marketing analytics :
Sub Title data-driven techniques with Microsoft excel
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi:
Name of publisher, distributor, etc Wiley India Pvt. Ltd.,
Date of publication, distribution, etc 2018.
300 ## - PHYSICAL DESCRIPTION
Pages xxx, 690 p.
650 ## - Subject
Subject <a href="Marketing analytics">Marketing analytics</a>
650 ## - Subject
Subject <a href="Forecasting">Forecasting</a>
650 ## - Subject
Subject <a href="Social marketing">Social marketing</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Inventory number Koha full call number Barcode (Accession No.) Koha date last seen Cost, replacement price Price effective from Koha item type Koha issues (times borrowed) Koha date last borrowed Koha out on loan
0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2017-03-01 ACM Trading, Bengaluru on 12/12/2016 ACM\PUNI\2016-17\00174 658.83 WIN 4670 2021-09-03 799.00 2021-09-03 Management Books      
0 | 0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2018-01-17 Book Paradise, Bengaluru on 17/01/2018 87406 658.83 WIN 20648 2021-09-03 799.00 2021-09-03 Management Books      
0 | 0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2018-01-17 Book Paradise, Bengaluru on 17/01/2018 87406 658.83 WIN 20649 2023-09-04 799.00 2021-09-03 Management Books 2 2023-08-16  
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0 | 0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2018-01-17 Book Paradise, Bengaluru on 17/01/2018 87406 658.83 WIN 20651 2021-09-03 799.00 2021-09-03 Management Books      
0 | 0 | 0     Access Restricted Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31289 2023-07-13 799.00 2021-09-03 Management Books 1 2023-07-06  
0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31290 2021-09-03 799.00 2021-09-03 Management Books      
0 | 0 | 0     Access Restricted Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31291 2021-09-03 799.00 2021-09-03 Management Books      
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0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31297 2021-09-03 799.00 2021-09-03 Management Books      
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0 | 0 | 0     Access Restricted Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31299 2021-09-03 799.00 2021-09-03 Management Books      
0 | 0 | 0     Access Restricted Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31300 2021-09-17 799.00 2021-09-03 Management Books 1 2021-09-17  
0 | 0       Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31301 2021-09-03 799.00 2021-09-03 Management Books      
0 | 0 | 0     Access Restricted Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31302 2021-09-17 799.00 2021-09-03 Management Books 1 2021-09-16  
0 | 0 | 0     Access Restricted Non-Fiction Presidency University Library Presidency University Library Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 658.83 WIN 31303 2021-09-20 799.00 2021-09-03 Management Books 1 2021-09-16  

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