Retail marketing management (Record no. 34417)
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000 -LEADER | |
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fixed length control field | 00430nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230117s9999 xx 000 0 und d |
020 ## - ISBN | |
International Standard Book Number | 9781526446855 |
082 ## - DDC NUMBER | |
Classification number | 658.87 GRE |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Grewal, Dhruv |
245 #0 - TITLE STATEMENT | |
Title | Retail marketing management |
Sub Title | the 5 Es of retailing |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | London |
Name of publisher, distributor, etc | Sage Publications Ltd. |
Date of publication, distribution, etc | 2019 |
300 ## - PHYSICAL DESCRIPTION | |
Pages | xxii, 172 p. |
650 ## - Subject | |
Subject | <a href="Marketing Management">Marketing Management</a> |
650 ## - Subject | |
Subject | <a href="Retail trade">Retail trade</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Inventory number | Koha full call number | Barcode (Accession No.) | Koha date last seen | Cost, replacement price | Price effective from | Koha item type |
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0 | 0 | Presidency University Library | Presidency University Library | Management | 2023-01-03 | MPP House, Bangalore on 16-12-2022 | 1011 | 658.87 GRE | 44437 | 2023-01-17 | 2787.93 | 2023-01-17 | Management Books |