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Marketing management (Record no. 6343)

MARC details
000 -LEADER
fixed length control field 00495nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221011s9999 xx 000 0 und d
020 ## - ISBN
International Standard Book Number 9789332557185
040 ## - CATALOGING SOURCE
Original cataloging agency Library and Knowledge Resource Centre
082 ## - DDC NUMBER
Classification number 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 #0 - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida:
Name of publisher, distributor, etc Pearson India Education Services Pvt. Ltd,
Date of publication, distribution, etc 2013.
300 ## - PHYSICAL DESCRIPTION
Pages xxvi, 756 p.
650 ## - Subject
Subject <a href="Marketing Management">Marketing Management</a>
650 ## - Subject
Subject <a href="Marketing">Marketing</a>
700 ## - Added Entry Personal Name
Added Entry Personal Name Keller, Kevin Lane
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Lost status Damaged status Not for loan Koha collection Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Inventory number Koha issues (times borrowed) Koha full call number Barcode (Accession No.) Koha date last seen Koha date last borrowed Cost, replacement price Price effective from Koha item type Withdrawn status Koha renewals Source of classification or shelving scheme Cost, normal purchase price Koha out on loan
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2015-12-10 Surya Book Supplier, Bangalore on 14/01/2016 757 4 658.8 KOT 2575 2021-09-13 2021-09-13 899.00 2021-09-03 Management Books 0 | 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2015-12-10 Surya Book Supplier, Bangalore on 14/01/2016 757 6 658.8 KOT 2576 2023-03-06 2023-02-28 899.00 2021-09-03 Management Books 0 | 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2015-12-10 ACM Trading India, Bangalore on 30/01/2016 ACM/PUNI/2015-16/0145 14 658.8 KOT 2663 2023-03-06 2023-02-14 899.00 2021-09-03 Management Books 0 | 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2015-12-10 ACM Trading India, Bangalore on 30/01/2016 ACM/PUNI/2015-16/0145 9 658.8 KOT 2664 2023-03-03 2023-02-13 899.00 2021-09-03 Management Books 0 | 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2015-12-10 ACM Trading India, Bangalore on 30/01/2016 ACM/PUNI/2015-16/0145 19 658.8 KOT 2665 2025-04-09 2025-03-22 899.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2016-11-06 , on   10 658.8 KOT 3630 2025-03-03 2025-02-17 899.00 2021-09-03 Management Books 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2016-11-06 , on   18 658.8 KOT 3631 2025-02-07 2025-01-27 899.00 2021-09-03 Management Books 0 1      
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2016-11-06 , on   6 658.8 KOT 3632 2023-04-21 2023-04-19 899.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2016-11-06 , on   6 658.8 KOT 3633 2023-03-20 2023-02-25 899.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2017-08-22 , on   17 658.8 KOT 11572 2025-09-19 2025-07-24   2021-09-03 Management Books 0 1      
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 2 658.8 KOT 23709 2023-03-10 2023-02-27 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 1 658.8 KOT 23711 2022-06-21 2022-06-16 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 3 658.8 KOT 23713 2022-11-18 2022-10-21 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 3 658.8 KOT 23715 2023-02-10 2023-01-25 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 6 658.8 KOT 23717 2023-03-06 2023-02-23 999.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 2 658.8 KOT 23719 2023-03-06 2023-02-28 999.00 2021-09-03 Management Books 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 4 658.8 KOT 23721 2023-03-08 2022-12-12 999.00 2021-09-03 Management Books 0 | 0 5      
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 1 658.8 KOT 23723 2023-03-02 2023-02-21 999.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 12 658.8 KOT 23725 2025-03-28 2025-03-27 999.00 2021-09-03 Management Books 0 2      
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 5 658.8 KOT 23727 2021-09-17 2021-09-17 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 7 658.8 KOT 23729 2022-06-06 2022-05-24 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 2 658.8 KOT 23731 2021-09-15 2021-09-15 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 2 658.8 KOT 23733 2022-11-08 2022-11-04 999.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 8 658.8 KOT 23735 2024-04-20 2024-04-05 999.00 2021-09-03 Management Books 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-08-23 Book Paradise, Bengaluru on 16/08/2018 88641 3 658.8 KOT 23737 2023-05-04 2023-04-06 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 1 658.8 KOT 31261 2021-09-17 2021-09-16 999.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 8 658.8 KOT 31262 2025-09-29 2025-09-15 999.00 2021-09-03 Management Books 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 5 658.8 KOT 31263 2023-03-08 2023-02-28 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 3 658.8 KOT 31264 2022-10-17 2022-10-12 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 2 658.8 KOT 31265 2022-05-04 2022-04-11 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 5 658.8 KOT 31266 2023-03-07 2023-02-25 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 2 658.8 KOT 31267 2023-03-10 2023-02-06 999.00 2021-09-03 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 2 658.8 KOT 31268 2021-09-17 2021-09-16 999.00 2021-09-03 Management Books 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2019-02-15 Book Paradise, Bangalore on 43510 89928 7 658.8 KOT 31269 2025-03-28 2025-03-27 999.00 2021-09-03 Management Books 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2015-07-28 Surya Book Suppliers, Bengaluru on 21/07/2015 283 7 658.8 KOT 228 2023-03-11 2023-02-25 875.00 2021-09-03 Management Books 0 | 0 | 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2018-07-18 Book Paradise, Bengaluru on 06/07/2018 88385 6 658.8 KOT 23148 2024-04-24 2024-04-02 999.00 2021-09-03 Management Books 0        
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2017-12-09 Surya Book Supplier, Bengaluru on 12/08/2017 989 15 658.8 KOT 18664 2025-02-10 2025-01-28 959.00 2021-09-03 Management Books 0 | 0   Dewey Decimal Classification    
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2017-12-09 Surya Book Supplier, Bengaluru on 12/08/2017 989 7 658.8 KOT 18665 2021-12-03 2021-11-08 959.00 2021-09-03 Management Books 0 | 0 | 0 1 Dewey Decimal Classification    
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre   2021-09-11     6 658.8 KOT D1 2022-05-21 2022-05-12   2021-09-11 Donated Books          
      Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre   2021-09-11     2 658.8 KOT D104 2023-11-23 2023-11-23   2021-09-11 Donated Books          
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2021-10-25 Hema Book World, Bangalore on 07/10/2021 14130 2 658.8 KOT 36259 2023-03-21 2023-01-23 1049.00 2021-10-29 Management Books 0 | 0        
    Access Restricted Non-Fiction Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2022-05-21 ACM Trading India Pvt. Ltd., Bangalore on 30/04/2022 ACM/PUNI/2022-23/0005 10 658.8 KOT 38169 2023-04-11 2023-03-28 1049.00 2022-06-01 Management Books 0 | 0        
        Library and Knowledge Resource Centre Library and Knowledge Resource Centre Management 2023-12-22 KL Book House, Bangalore on 25/11/2023 KLBH/627/2023-24 5 658.8 KOT 58571 2025-09-12 2025-09-12 1150.00 2024-01-16 Management Books       912.00 2025-10-13

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