Branded mind : (Record no. 9737)
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000 -LEADER | |
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fixed length control field | 00515nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221011s9999 xx 000 0 und d |
020 ## - ISBN | |
International Standard Book Number | 9780749461256 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Presidency University Library |
082 ## - DDC NUMBER | |
Classification number | 658.3842 PLE |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Plessis, Erik Du |
245 #0 - TITLE STATEMENT | |
Title | Branded mind : |
Sub Title | what neuroscience really tells us about the puzzle of the brain and the brand |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | London: |
Name of publisher, distributor, etc | Kogan Page Limited, |
Date of publication, distribution, etc | 2011. |
300 ## - PHYSICAL DESCRIPTION | |
Pages | xvii, 251 p. |
650 ## - Subject | |
Subject | <a href="Brain studies">Brain studies</a> |
650 ## - Subject | |
Subject | <a href="Neuroscience">Neuroscience</a> |
650 ## - Subject | |
Subject | <a href="Personality">Personality</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Damaged status | Not for loan | Koha collection | Location (home branch) | Sublocation or collection (holding branch) | Shelving location | Date acquired | Source of acquisition | Inventory number | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Koha date last borrowed | Cost, replacement price | Price effective from | Koha item type |
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0 | 0 | Non-Fiction | Presidency University Library | Presidency University Library | Management | 2017-08-02 | Surya Book Supplier, Bengaluru on 31/01/2017 | 1011 | 4 | 658.3842 PLE | 4876 | 2021-09-16 | 2021-09-15 | 895.00 | 2021-09-03 | Management Books |