Brand wars : combat strategies for Indian brands
Material type: TextPublication details: New Delhi: Sage publications India Pvt. Ltd, 2021Description: xix, 262 pISBN: 9789354790669Subject(s): Branding (Marketing) | Strategic planningDDC classification: 658.827 GUPItem type | Current library | Shelving location | Call number | Materials specified | Status | Date due | Barcode |
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Management Books | Presidency University Library | Management | 658.827 GUP (Browse shelf(Opens below)) | Available | 43448 |
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