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Ad'apting to markets : repackaging commercials in Indian languages

By: Sunitha Srinivas CMaterial type: Text

TextPublication details: New Delhi: Sage publications India Pvt. Ltd, 2015Description: 215 pISBN: 9789351502401Subject(s): Advertising | Psycholinguistics | Sales promotionDDC classification: 659.10954 SUN

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Holdings
Item type	Current library	Shelving location	Call number	Materials specified	Status	Date due	Barcode
Management Books	Presidency University Library	Management	659.10954 SUN (Browse shelf(Opens below))		Available		43547

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Previous	659.1019 GIL Consumer behavior and promotion management	659.1019 GIL Consumer behavior and promotion management	659.1072 MOR Using qualitative research in advertising : strategies, techniques, and applications	659.10954 SUN Ad'apting to markets : repackaging commercials in Indian languages	659.111 JOU Journal of advertising and brand management	659.111 KEL Advertising media planning : a brand management approach	659.111 MEN Media planning and buying : principles and practice in the Indian context	Next

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