Branding in a competitive marketplace

By: Baisya, Rajat KantiMaterial type: TextTextPublication details: New Delhi: Sage Publications, 2013Description: xxxi, 229 pISBN: 9788132110590Subject(s): Brand name products | Strategic planningDDC classification: 658.827 BAI
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Item type Current library Shelving location Call number Materials specified Status Date due Barcode
Management Books Presidency University Library
Management 658.827 BAI (Browse shelf(Opens below)) Available 43699

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