Macromarketing, ethics, and social responsibility : the research tradition period - Vol. 6

By: Sparks, John R [Editor]Contributor(s): Ferrell, Linda [Contributor] | Fraedrich, John Paul [Contributor] | Sheth, Jagdish N [Series Editor] | Singhapakdi, Anusorn [Contributor] | Smith, N. Craig [Contributor] | Vasquez-Parraga, Arturo Z [Contributor]Material type: TextTextSeries: Legends in Marketing : Shelby D. Hunt ; Vol. 1-10Publication details: London: Sage Publications Ltd. , 2011Description: xxxii, 314 pISBN: 9788132105206Subject(s): Macromarketing | Marketing ethics | Social responsibilityDDC classification: 658.80092 SPA
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Item type Current library Shelving location Call number Materials specified Vol info Status Date due Barcode
Management Books Presidency University Library
Management 658.80092 SPA (Browse shelf(Opens below)) Vol. 6 Available 44113

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