Marketing research and modelling - Vol. 7

By: Rao, Vithala R [Editor]Contributor(s): Malhotra, Naresh K [Contributor] | Moskowitz, Howard R [Contributor] | Sheth, Jagdish N [Series Editor] | Steckel, Joel H [Contributor]Material type: TextTextSeries: Legends in Marketing - Yoram (Jerry) Wind ; Vol. 1-8Publication details: London: Sage Publications Ltd., 2014Description: xxviii, 399 pISBN: 9788132110033Subject(s): Consumer behavior | Marketing | Marketing researchDDC classification: 658.80092 RAO
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Item type Current library Shelving location Call number Materials specified Vol info Status Date due Barcode
Management Books Presidency University Library
Management 658.80092 RAO (Browse shelf(Opens below)) Vol. 7 Available 44188

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