Service marketing - Vol. 1

By: Fisk, Raymond P [Editor]Contributor(s): Baron, J. Stephen [Contributor] | Bitner, Mary Jo [Contributor] | Kristensson, Per [Contributor] | Sheth, Jagdish N [Series Editor]Material type: TextTextSeries: Legends in marketing : Christian Gronroos ; Vol. 1Publication details: New Delhi: SAGE Publications India Pvt. Ltd., 2013Description: xxxvii, 222 pISBN: 9788132110026Subject(s): Communication in marketing | Marketing | Marketing researchDDC classification: 658.80092 FIS
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Item type Current library Shelving location Call number Materials specified Vol info Status Date due Barcode
Management Books Presidency University Library
Management 658.80092 FIS (Browse shelf(Opens below)) Vol. 1 Available 44809

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