TY  - BOOK
AU  - Dhir, Sanjay
AU  - Dhir, Swati
AU  - Sushil
TI  - Cases in strategic management: creativity and innovation perspective
SN  - 9789385965746
U1  - 658.4012 DHI 
PY  - 2017///
CY  - Chennai
PB  - McGraw Hill Education India Pvt. Ltd.
KW  - Strategic management
KW  - Business level strategy
KW  - Industry analysis
ER  -