TY  - BOOK
AU  - Pandey, Neeraj
AU  - Singh, Gaganpreet
TI  - Marketing issues in SMEs: cases from India
SN  - 9788131785058
U1  - 658.802 PAN 
PY  - 2013///
CY  - Noida
PB  - Pearson India Education Services
KW  - Medium scale enterprise
KW  - Small scale enterprise
KW  - Marketing
ER  -