Bijapurkar, Rama <br/><br/>
Customer in the boardroom? :  crafting customer-based business strategy 

 - New Delhi:  Sage Response,  2012. 
 - xxii, 232 p. 
<br/><br/><label>ISBN: </label>9788132106357 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations - management<br/>Business strategy<br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.812 BIJ