TY  - BOOK
AU  - Sampath, Bharath
AU  - Gupta, V Chithambar
TI  - Impact of diffusion of digital marketing strategies on customer engagement: a study on MSME's in Bengaluru
SN  - 20183MGT0006
U1  - 658.8 SAM 
PY  - 2022///
CY  - Bangalore
PB  - Presidency University
KW  - Management - SOM
UR  - http://hdl.handle.net/10603/396921
ER  -