TY  - BOOK
AU  - Sethna, Zubin 
AU  -  Blythe, Jim
TI  - Consumer behaviour
SN  - 9781526450012
U1  - 658.8342 SET 
PY  - 2019///
CY  - New Delhi
PB  - Sage Publications
KW  - Consumers - psychological aspects
KW  - Consumers - sociological aspects
ER  -