Baines, Paul R. <br/><br/>
Political marketing :  the political marketing mix: strategy and implementation - Vol. 2 

 - London:  Sage Publications Ltd.,  2011. 
 - vi, 401 p. 
 - Sage Library in Marketing  Vol. 1-3 .
<br/><br/><label>ISBN: </label>9781849207843 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Political advertising<br/>Political marketing<br/>Voter behavior
<br/><br/><label>Dewey Class. No.: </label>324.7 BAI