Sisodia, Rajendra S. Managerial marketing : current thought - Vol. 6 - London: Sage Publications Ltd., 2010. - xxxiv, 266 p. - Legends in Marketing : Jagdish N. Sheth Vol. 1-9 . ISBN: 9788132103004 Subjects--Topical Terms: Consumer behaviourConsumersMarketing Dewey Class. No.: 658.80092 SIS