Ulgado, Francis M. International and cross-cultural marketing - Vol. 6 - London: Sage Publications Ltd., 2011. - xxxviii, 385 p. - Legends in Marketing - Naresh K. Malhotra Vol. 1-9 . ISBN: 9788132105176 Subjects--Topical Terms: MarketingMarketing research Dewey Class. No.: 658.80092 ULG