Kim, Sung S.  <br/><br/>
Management information systems, technology, and marketing - Vol. 9 

 - London:  Sage Publications Ltd.,  2011. 
 - xxxix, 267 p. 
 - Legends in Marketing - Naresh K. Malhotra  Vol. 1-9 .
<br/><br/><label>ISBN: </label>9788132105176 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.80092 KIM