Butterick, Keith <br/><br/>
Introducing public relations  theory and practice 

 - London  Sage Publications Ltd.  2011 
 - xvi, 228 p. 
<br/><br/><label>ISBN: </label>9781412921152 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate social responsibility<br/>Crisis management<br/>Reputation management
<br/><br/><label>Dewey Class. No.: </label>659.2 BUT