Ofir, Chezy Processing of price information - Vol. 1 - New Delhi: SAGE Publications India Pvt. Ltd., 2011. - xlvii, 344 p. - Legends in marketing : Kent B. Monroe Vol. 1 . ISBN: 9788132105183 Subjects--Topical Terms: MarketingConsumer behaviorMarketing - ManagementMarketing strategy, Macromarketing Dewey Class. No.: 658.80092 OFI