TY  - BOOK
AU  - Thompson, Arthur A
AU  - Gamble, John E 
AU  - Peteraf, Margaret A 
AU  - Strickland, A. J
TI  - Crafting and executing strategy: the quest for competitive advantage 
SN  - 9789354600043
U1  - 658.4012 THO 
PY  - 2020///
CY  - Chennai : 
PB  - Mcgrawhill
KW  -  Strategy
KW  - Crafting
KW  - Executing strategy
ER  -