Kotler, Philip <br/><br/>
Entrepreneurial marketing :   beyond professional marketing 

 - New Jersey :  John Wiley & Sons Inc.,  2023. 
 - 266 p. 
<br/><br/><label>ISBN: </label>9781119835202 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Entrepreneurship<br/>Innovation in marketing<br/>Marketing strategy
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT