TY  - BOOK
AU  - Cunningham,Christopher
AU  - Zichermann,Gabe
TI  - Gamification by design: implementing game mechanics in web and mobile apps
SN  - 9789350234549
U1  - 006.7 CUN 
PY  - 2011///
CY  - Mumbai
PB  - Shroff Publishers & Distributors pvt.ltd
KW  - Designing Gamification
KW  - Gamification Principles
KW  - Gamification Strategies
ER  -