TY  - BOOK
AU  - Prahalad, C. K.
AU  - Doz, Yves L.
TI  - Multinational mission: balancing local demands and global vision
SN  - 9780684871325
U1  - 658.049 PRA 
PY  - 2017///
CY  - New York
PB  - The Free Press
KW  - International business - strategy development
ER  -