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by Batra, Rajeev | Aaker, David A | Myers, John G.

Edition: 5th ed.Material type: Text Text Publication details: Noida: Pearson India Education Services Pvt. Ltd., 2022Availability: Items available for loan: Presidency University Library (6) . Not available: Checked out (1). Location(s): Management Call number: 659.1 BAT.

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by Batra, Rajeev | Aaker, David A | Myers, John G | Swaminathan , Freda.

Edition: 5th ed.Material type: Text Text Publication details: New Delhi: Pearson, 2023Availability: Items available for loan: Presidency University Library (2) . Location(s): Management Call number: 659.1 BAT.

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