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Marketing theory : philosophy of science foundations of marketing - Vol. 2

by Singh, Jagdip [Editor] | Azab [Contributor] | Bagozzi, Richard P [Contributor] | Bellenger, Danny N [Contributor] | Clark, Terry [Contributor] | Fisk, Raymond P [Contributor] | Nakamota, Kent [Contributor] | Peterson, Robert A [Contributor] | Sheth, Jagdish N [Series Editor].

Series: Legends in Marketing - Shelby D. Hunt ; Vol. 1-10Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd. , 2011Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.84 SIN.

Marketing management and strategy - Vol. 7

by Rajan Varadarajan [Editor] | Clark, Terry [Contributor] | Key, Martin [Contributor] | Morgan, Neil A [Contributor] | Noble, Charles H [Contributor] | Peterson, Mark [Contributor] | Sheth, Jagdish N [Series Editor] | Vorhies, Douglas W [Contributor] | White, J. Chris [Contributor].

Series: Legends in Marketing - Shelby D. Hunt ; Vol. 1-10Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd. , 2011Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 RAJ.

Strategic marketing and strategic management - Vol. 1

by Sundar Bharadwaj [Editor] | Clark, Terry [Contributor] | Houston, Mark B [Contributor] | Jagdish N. Sheth [Series Editor] | Kerin, Roger A [Contributor] | Morgan, Neil A [Contributor] | Parasuraman, A [Contributor] | Raji Srinivasan [Contributor] | Sridhar N. Ramaswami [Contributor].

Series: Legends in Strategic Marketing - Rajan Varadarajan ; Vol. 1-5Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd., 2018Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 SUN .

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