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Inspirational applications, part II : scholarship and creativity - Vol. 15

by Wilkie, William L [Editor] | Harris, Phil [Contributor] | Jagdish N. Sheth [Series Editor] | Levy, Sidney J [Contributor] | Wansink, Brian [Contributor].

Series: Legends in consumer behaviour - Morris B. Holbrook ; Vol. 1-15Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd., 2015Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.8342 WIL.

Broadening the concept and applications of marketing - Vol. 8

by Wilkie, William L [Editor] | Andreasen, Alan R [Contributor] | Levy, Sidney J [Contributor] | Sheth, Jagdish N [Series Editor] | Zaltman, Gerald [Contributor].

Series: Legends in Marketing : Philip Kotler ; Vol. 1-9Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd., 2012Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 WIL.

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