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		Role of familiarity and knowledge in consumer behavior - Vol. 1 by Mita Sujan [Editor] \| Brucks, Merrie [Contributor] \| Rao, Akshay [Contributor] \| Sheth, Jagdish N [Series Editor]. Series: Legends in consumer behavior - C. Whan Park ; Vol. 1-5Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2019Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.834 MIT. Place hold Log in to add tags Add to cart (remove)
		Price-quality-value relationship - Vol. 3 by Grewal, Dhruv [Editor] \| Roggeveen, Anne L [Editor] \| Rao, Akshay R [Contributor] \| Urbany, Joel E [Contributor] \| Zeinthaml, Valarie A [Contributor] \| Sheth, Jagdish N [Series Editor]. Series: Legends in marketing : Kent B. Monroe ; Vol. 3Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: SAGE Publications India Pvt. Ltd., 2011Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.80092 GRE. Place hold Log in to add tags Add to cart (remove)

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