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Integrated advertising, promotion, and marketing communications

by Clow, Kenneth E | Baack, Donald E.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida: Pearson India Education Services, 2021Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 659.1 CLO.

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International marketing

by Baack, Daniel W | Baack Donald | Czarnecka, Barbara.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd., 2019Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.848 BAA.

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International marketing

by Baack, Daniel W | Baack, Donald | Czarnecka, Barbara.

Edition: 2nd ed.Material type: Text Text Publication details: New Delhi: Sage publications India Pvt. Ltd., 2012Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.848 BAA.

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