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Marketing of high-technology products and innovations

by Mohr, Jakki | Sengupta, Sanjit and Slater, Stanley.

Edition: 3Material type: Text Text Publication details: 2011 Pearson Availability: Items available for loan: Presidency University Library (1) . Location(s): Call number: 658.8 MOH.

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Marketing of high-technology products and innovations

by Mohr, Jakki | Sengupta, Sanjit | Slater, Stanley.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida: Pearson India Education Services, 2015Availability: Items available for loan: Presidency University Library (2) . Location(s): Call number: 658.4063 MOH.

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