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		Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lane \| Parameswaran, Ambi M. G \| Jacob, Issac. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida: Pearson India Education Services, 2019Availability: Items available for loan: Presidency University Library (9) . Not available: Checked out (1). Location(s): Management Call number: 658.827 KEL. Place hold Log in to add tags Add to cart (remove)
		Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lan \| Vanitha Swaminathan \| Parameswaran, Ambi M. G \| Jacob, Isaac C. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida: Pearson India Education Services, 2022Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.827 KEL. Place hold Log in to add tags Add to cart (remove)

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