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B2B marketing : a south-asian perspective

by Hutt, Michael D | Sharma, Dheeraj | Speh, Thomas W.

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Andover: Cengage Learning India Pvt. Ltd, 2014Availability: Items available for loan: Presidency University Library (5) . Items available for reference: Presidency University Library Access Restricted (10) . Location(s): Management Call number: 658.8 HUT.

Business-to-business marketing

by Brennan, Ross | Canning, Louise | McDowell, Raymond.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2014Availability: Items available for loan: Presidency University Library (9) . Location(s): Management Call number: 658.804 BRE.

Marketing management

by Arun Kumar | Meenakshi, N.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida: Vikas Publishing House Pvt. Ltd., 2013Availability: Items available for loan: Presidency University Library (2) . Location(s): Management Call number: 658.802 ARU.

Marketing for dummies

by Mortimer, Ruth | Hiam, Alexander | Brooks, Greg.

Edition: 3rd ed.Material type: Text Text Publication details: New Delhi: Wiley India Pvt. Ltd., 2012Availability: Items available for loan: Presidency University Library (2) . Location(s): Management Call number: 658.8 MOR.

Business-to-business marketing

by Brennan, Ross | Canning, Louise | McDowell, Raymond.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications Ltd. 2020Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 658.804 BRE.

New patterns of power and profit : a strategist's guide to competitive advantage in the age of digital transformation

by Clemons, Eric K.

Material type: Text Text Publication details: Switzerland: Palgrave Macmillan, 2019Availability: Items available for loan: Presidency University Library (1) . Location(s): Management Call number: 650 CLE.

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