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Marketing of high-technology products and innovations

by Mohr, Jakki | Sengupta, Sanjit | Slater, Stanley.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida: Pearson India Education Services, 2015Availability: Items available for loan: Presidency University Library (2) . Location(s): Call number: 658.4063 MOH.

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Principles of marketing : for a digital age

by Tuten, Tracy L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London: Sage Publications Ltd., 2020Availability: Not available: Checked out (1).

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