000 00566nam a2200205Ia 4500
008 221011s9999 xx 000 0 und d
020 _a9789351341598
020 _a9351341593
040 _aPUL
082 _a658.4038 KUR
100 _aKuruganti, Sandhya
245 0 _aBusiness analytics :
_bapplications to consumer marketing
260 _aChennai:
_bMcGraw Hill Education India Pvt. Ltd.,
_c2017.
300 _axxv, 716 p.
650 _aUsage management
650 _aRetention management
650 _aAnalytics
700 _aBasu, Hindol
942 _cBK
999 _c10264
_d10264