000 | 00600nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 221011s9999 xx 000 0 und d | ||
020 | _a9789332902718 | ||
020 | _a9332902712 | ||
040 | _aPUL | ||
082 | _a658.812 RAI | ||
100 | _aRai, Alok Kumar | ||
245 | 0 |
_aCustomer loyalty : _bconcept, context and character |
|
260 |
_aChennai: _bMcGraw Hill Education India Pvt. Ltd., _c2017. |
||
300 | _axvi, 304 p. | ||
650 | _aCustomer relations | ||
650 | _aCustomer relationship management | ||
650 | _aRetail industry - customer loyalty | ||
700 | _aSrivastava, Medha | ||
942 | _cBK | ||
999 |
_c20725 _d20725 |