000 00600nam a2200205Ia 4500
008 221011s9999 xx 000 0 und d
020 _a9789332902718
020 _a9332902712
040 _aPUL
082 _a658.812 RAI
100 _aRai, Alok Kumar
245 0 _aCustomer loyalty :
_bconcept, context and character
260 _aChennai:
_bMcGraw Hill Education India Pvt. Ltd.,
_c2017.
300 _axvi, 304 p.
650 _aCustomer relations
650 _aCustomer relationship management
650 _aRetail industry - customer loyalty
700 _aSrivastava, Medha
942 _cBK
999 _c20725
_d20725