| 000 | 00502nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 230117s9999 xx 000 0 und d | ||
| 020 | _a9781412980531 | ||
| 082 | _a659.1 TAG | ||
| 100 | _aTag, Nancy R. | ||
| 245 | 0 |
_aAd critique : _bhow to deconstruct ads in order to build better advertising |
|
| 260 |
_aThousand Oaks, California: _bSAGE Publications, Inc, _c2012. |
||
| 300 | _a xiv, 199 p. | ||
| 650 | _a Advertising | ||
| 650 | _aAdvertising evaluation | ||
| 650 | _aCriticism | ||
| 942 | _cBK | ||
| 999 |
_c33163 _d33163 |
||