000 00498nam a2200169Ia 4500
008 230117s9999 xx 000 0 und d
020 _a9789354791659
082 _a658.1082 JET
100 _aJethwaney, Jaishri
245 0 _aBeauty paradigm :
_bgender discourse in Indian advertising
260 _aNew Delhi:
_bSage Publications,
_c2022.
300 _axxi, 239 p.
650 _aAdvertising--Social aspects
650 _aSex role in advertising
650 _aWomen in advertising
942 _cBK
999 _c33557
_d33557