000 00695nam a2200217Ia 4500
008 230117s9999 xx 000 0 und d
020 _a9789352808236
082 _a658.834 MIT
100 _aMita Sujan
_eEDI
245 0 _aRole of familiarity and knowledge in consumer behavior - Vol. 1
260 _aNew Delhi:
_bSage Publications India Pvt. Ltd.,
_c2019.
300 _axlvi, 337 p.
440 _aLegends in consumer behavior - C. Whan Park
_vVol. 1-5
650 _aConsumer information processing
650 _aConsumer judgement
650 _aConsumer knowledge
700 _a Brucks, Merrie
_eCON
700 _a Rao, Akshay
_eCON
700 _a Sheth, Jagdish N.
_eSED
942 _cBK
999 _c33972
_d33972