000 | 00747nam a2200217Ia 4500 | ||
---|---|---|---|
008 | 230117s9999 xx 000 0 und d | ||
020 | _a9789352808236 | ||
082 | _a658.834 MAC | ||
100 |
_aMacInnis, Debbie _eEDI |
||
245 | 0 | _aCauses of brand attachment and its effect on consumers' information processing, evaluations, and behaviors - Vol. 5 | |
260 |
_aNew Delhi: _bSage Publications India Pvt. Ltd., _c2019. |
||
300 | _axxi, 399 p. | ||
440 |
_aLegends in consumer behavior - C. Whan Park _vVol. 1-5 |
||
650 | _aBranding | ||
650 | _aConsumer behaviour | ||
650 | _aConsumer information processing | ||
700 |
_a Schmitt, Bernd _eCON |
||
700 |
_a Sheth, Jagdish N. _eSED |
||
700 |
_a Thomson, Matthew _eCON |
||
942 | _cBK | ||
999 |
_c33976 _d33976 |