000 00747nam a2200217Ia 4500
008 230117s9999 xx 000 0 und d
020 _a9789352808236
082 _a658.834 MAC
100 _aMacInnis, Debbie
_eEDI
245 0 _aCauses of brand attachment and its effect on consumers' information processing, evaluations, and behaviors - Vol. 5
260 _aNew Delhi:
_bSage Publications India Pvt. Ltd.,
_c2019.
300 _axxi, 399 p.
440 _aLegends in consumer behavior - C. Whan Park
_vVol. 1-5
650 _aBranding
650 _aConsumer behaviour
650 _aConsumer information processing
700 _a Schmitt, Bernd
_eCON
700 _a Sheth, Jagdish N.
_eSED
700 _a Thomson, Matthew
_eCON
942 _cBK
999 _c33976
_d33976