| 000 | 00504nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 230117s9999 xx 000 0 und d | ||
| 020 | _a9781526438652 | ||
| 082 | _a659.1 ROS | ||
| 100 | _aRossiter, John R. | ||
| 245 | 0 |
_aMarketing communications _bobjectives, strategy, tactics |
|
| 260 |
_aLondon _bSage Publications Ltd. _c2018 |
||
| 300 | _axi, 566 p. | ||
| 650 | _aCommunication in marketing | ||
| 650 | _aPositioning | ||
| 700 | _a Bergkvist, Lars, | ||
| 700 | _a Percy, Larry | ||
| 942 | _cBK | ||
| 999 |
_c34445 _d34445 |
||