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| 005 | 20230201173631.0 | ||
| 008 | 230117s9999 xx 000 0 und d | ||
| 020 | _a9788132105183 | ||
| 040 | _aPUL | ||
| 082 | _a658.80092 MAZ | ||
| 100 |
_aMazumdar, Tridib _eEDI |
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| 245 | 0 | _aModels, theory, and methods - Vol. 6 | |
| 260 |
_aNew Delhi: _bSAGE Publications India Pvt. Ltd., _c2011. |
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| 300 | _axxxiv, 279 p. | ||
| 440 |
_aLegends in marketing : Kent B. Monroe _vVol. 6 |
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| 650 | _a Marketing | ||
| 650 | _aConsumer behavior | ||
| 650 | _aMarketing - Management | ||
| 650 | _aMarketing strategy, Macromarketing | ||
| 700 |
_aRaj, S. P. _eCON |
||
| 700 |
_aWiner, Russell S. _eCON |
||
| 700 |
_aSheth, Jagdish N. _eSED |
||
| 942 | _cBK | ||
| 999 |
_c34702 _d34702 |
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