000 | 00769nam a2200253Ia 4500 | ||
---|---|---|---|
008 | 230117s9999 xx 000 0 und d | ||
020 | _a9788132105183 | ||
040 | _aPUL | ||
082 | _a658.80092 YAD | ||
100 |
_aYadav, Manjith S. _eEDI |
||
245 | 0 | _aPricing management and practice - Vol. 7 | |
260 |
_aNew Delhi: _bSAGE Publications India Pvt. Ltd., _c2011. |
||
300 | _axxvii, 381 p. | ||
440 |
_aLegends in marketing : Kent B. Monroe _vVol. 7 |
||
650 | _a Marketing | ||
650 | _aConsumer behavior | ||
650 | _aMarketing - Management | ||
650 | _aMarketing strategy, Macromarketing | ||
700 |
_aBolton, Ruth N. _eCON |
||
700 |
_aGuiltinan, Joseph P. _eCON |
||
700 |
_aSmith, Gerald _eCON |
||
700 |
_aSheth, Jagdish N. _eSED |
||
942 | _cBK | ||
999 |
_c34703 _d34703 |