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005 | 20230202164705.0 | ||
008 | 230117s9999 xx 000 0 und d | ||
020 | _a9788132110026 | ||
040 | _aPUL | ||
082 | _a658.80092 FIS | ||
100 |
_aFisk, Raymond P. _eEDI |
||
245 | 0 | _aService marketing - Vol. 1 | |
260 |
_aNew Delhi: _bSAGE Publications India Pvt. Ltd., _c2013. |
||
300 | _a xxxvii, 222 p. | ||
440 |
_aLegends in marketing : Christian Gronroos _vVol. 1 |
||
650 | _aCommunication in marketing | ||
650 | _aMarketing | ||
650 | _aMarketing research | ||
700 |
_aBaron, J. Stephen _eCON |
||
700 |
_aBitner, Mary Jo _eCON |
||
700 |
_aKristensson, Per _eCON |
||
700 |
_a Sheth, Jagdish N. _eSED |
||
942 | _cBK | ||
999 |
_c34731 _d34731 |